This year has been described as a year of change. There has been a wave of disruption and turbulence that has earmarked ...
Sensory Marketing: Decoding a Robust Branding Strategy
Sensory marketing, a subset of psychological marketing is all about appealing to one or more of your customer’s fi...
India’s growth Trajectory in 2023: Can it dodge the looming global downturn?
2022 marked the highest inflation rate in some of the most advanced economies in the world. Shaping looming economic tur...
Market Intelligence: Harness the power to drive Business Growth and Success
Companies that use market intelligence are twice as likely to outperform their competitors. Research shows that market l...
Maximize Your Business Potential: How Business Intelligence Can Transform Your Business
Business intelligence (BI) refers to the collection, analysis, and interpretation of data about a company’s operat...
Visualizing Banking’s New Frontier: How the Industry is Transforming to Meet the Needs of the Future
The banking industry is undergoing a period of rapid change, driven by advancements in technology and changing customer ...