Social Media Analytics

We help brands understand their customer sentiments for enhanced social media performance.

It is very important for brands today to test and track their social media campaigns so that they can identify the most effective strategies. Without the feedback data on what is happening on their and the competition’s social media channels, digital marketers are at a disadvantage. Social media is now a great two way communication channel for brands who love to hear their customers.

At the core of our Social Media Analytics offering, we

  • Understand the customer sentiments
  • Refine social media strategy
  • Better understanding of your audience
  • Benchmark against competitors
  • Identify what’s working and what’s not
  • Ideate to develop engaging content
How do we help brands?

Our social media experts continuously monitor your (and competition) brands to identify key trends, topics and insights. We employ human intelligence along with machine intelligence to ensure that the right messages are captured. Our custom social analytics reports are delivered weekly, bi-weekly or monthly so that digital marketers are on top of all the latest happening in the social media world. Our insights help brands to address their social media followers much better than before.

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